Wholesale

Partner With Us

We partner with select retailers, resellers, and distributors who share our commitment to craftsmanship, quality, and design integrity.

Founded in 2021 by a team of former Apple engineers and strap design specialists, our mission has always been to create watch straps that reflect the same innovation and precision as the Apple Watch itself.

Our wholesale program is designed for those who value timeless design, exceptional materials, and enduring performance.

Why Stock Our Straps

  • Premium materials — 316L stainless steel, top-grain leather, Milanese mesh, durable silicone, and woven nylon.

  • Universal compatibility — designed to fit all Apple Watch models seamlessly.

  • Consistent quality — engineered and hand-finished with precision.

  • Fast, reliable fulfilment — streamlined logistics to support retail partners worldwide.

  • Proven performance — trusted by thousands of customers who value design, comfort, and durability.

Our Retail Partners

We collaborate with:

  • Boutique tech and lifestyle retailers

  • Department stores and curated online marketplaces

  • Gift and accessories brands focused on premium quality

Each partnership is carefully selected to ensure alignment with our brand standards and customer expectations.

How It Works

  1. Submit your interest to use at wholesale@appstraps.store

  2. Once received, you’ll by sent an application form

  3. Once approved, you'll gain access to our wholesale catalogue, pricing, and product imagery.

  4. Place orders easily through your dedicated wholesale account.

  5. Enjoy continuous support and early access to new product releases.

We believe in building long-term relationships based on trust, transparency, and shared appreciation for design excellence.

Apply for a Wholesale Account

If your store shares our passion for quality and design, we’d love to explore a partnership. Reach out to us at wholesale@appstraps.store and a member of our team will review your application within 3–5 working days.

Let’s redefine everyday essentials — through precision, purpose, and craftsmanship.